The Creating Momentum Regeneration Fund ran throughout 2017 and provided funding for a variety of community and business initiatives that contributed towards New Brighton’s revitalisation.
The fund, which closed in December 2017, was allocated $100,000 and resulted in fun, and exciting projects that are helping to breathe life back into New Brighton. Some of the projects included:
Imagination Station – a pop-up in Carnaby Lane which ran for 6 months featured all the fun and activities for kids that have made their Central City location such a success. In the first two weeks 700 people visited, 70% of whom were in New Brighton specifically for Imagination Station, and 78% were continuing on to shop in New Brighton after being at Imagination Station.
Carnaby Lane Revitalisation Project – a project managed by local business owners and landlord has revitalised the lane with new murals, planter boxes, and lighting.
Community-led events –funding for Rockabilly Show & Shine, the Duke Festival of Surfing, and the Canterbury Men’s Surfing Championships
New Brighton Online – a community-run online directory of local businesses and things for visitors to do in New Brighton
New Brighton Business and Landowners Association – branding and website upgrade
Artisan Emporium – marketing and advertising for a collective of small businesses at 105 Brighton Mall.
ARGO Beach Co-working – funding for three six-month full-time scholarships to contribute to expanding New Brighton’s knowledge economy, and provide support for entrepreneurs in the East.